by Kristie Burk
Yesterday, two senators introduced a bill called the “Student Digital Privacy and Parental Rights Act of 2015.” The bill aims to protect students’ data and privacy online. Under the bill, operators would
- be prohibited from targeting advertising to a student, selling a student’s information to a third party, and creating a personal profile of a student for a non-school-related purpose.
- be required to disclose to schools the types of information being collected and how that information will be used.
- have to establish and maintain strong security procedures to prevent data breaches. In the event of a data breach, operators must notify the FTC and all potential victims of the breach in compliance with existing law.
The bill also gives more rights to parents, including the ability to authorize the use of student information for a non-educational purpose and the right to access and correct a student’s covered information.
You can read the full text of the bill here.